Role Overview
The Website Designer at Nectar Ads is responsible for designing, building, and optimizing high-converting Shopify stores for eCommerce brands.
This role is Shopify-first. The primary responsibility is taking existing websites (commonly WordPress or WooCommerce), rebuilding them in Shopify, and improving conversion rate, usability, and visual clarity in the process.
You will work on 4–6 websites per month, often concurrently, and must be highly organized, deadline-driven, and capable of managing multiple builds without sacrificing quality.
This is not a “pretty websites only” role — conversion rate optimization (CRO), user experience, and commercial outcomes matter.
Core Responsibilities
1. Shopify Website Design & Development
- Design and build Shopify stores from scratch or via migrations
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Convert WordPress / WooCommerce sites into Shopify while:
- Preserving core brand identity
- Improving layout, structure, and flow
- Enhancing conversion elements (CTAs, PDPs, checkout flow)
- Customize Shopify themes (no-code and light-code customization)
- Ensure responsive design across desktop, tablet, and mobile
2. Conversion Rate Optimization (CRO)
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Apply CRO best practices across:
- Homepage
- Collection pages
- Product pages (PDPs)
- Cart and checkout
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Improve:
- Navigation clarity
- Page hierarchy
- Trust signals (reviews, policies, guarantees)
- Load speed and UX
- Make design decisions based on user behavior and eCommerce fundamentals, not personal taste
3. Visual Design & Assets
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Design banners, sections, icons, and on-site graphics using:
- Canva (required)
- Shopify theme editors
- Maintain visual consistency across the site
- Ensure brand alignment across typography, colors, spacing, and imagery
4. Client Interaction & Support
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Handle limited, professional client communication via:
- Slack
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Occasional calls (when needed)
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Assist with resolving issues related to:
- Payment gateways (PayFast, Yoco, Stripe, etc.)
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Regional eCommerce considerations (currency, shipping, payments)
- Explain technical decisions clearly and calmly to non-technical clients
Turnaround Time & Deadline Expectations
- You will manage multiple projects at once. Delivery timelines are non-negotiable:
- Initial draft: within 7 working days
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Final client-ready delivery: within 14 working days
- Any missed deadline without prior written communication and approval is considered an infraction.
Responsibilities include:
- Tracking tasks and deadlines accurately
- Proactively flagging risks or delays before deadlines
- Maintaining clean project handoffs and documentation
Workload Expectations
- Average: 4 websites per month
- High end: 6 websites per month
- Role is dedicated to website work only (no ads, no unrelated tasks)
Communication & Responsiveness
- Responses to internal and client messages within 24 hours (workdays)
- Clear, professional, solution-oriented communication
- Ownership mindset — problems are solved, not deflected
Required Skills & Experience
- Primary (Required):
- Shopify (expert-level)
- Secondary (Nice to Have):
- WordPress
- WooCommerce
- Basic understanding of HTML/CSS
- Familiarity with Shopify apps (reviews, subscriptions, upsells, etc.)